Welcome September!!
Now, more than ever, website visibility is everything on the web! In this issue, we'll share some tips, information and strategies to help your business attract more potential customers.
SEO / AEO / GEO/ LLMO
What are all of these and does my website need them?
The short answer is, Yes! These terms all lead to one thing: Website Visibility.
If you want potential clients to find you on the web, these content strategies must be used so that you can attract web traffic today. If you are interested in reading a longer explanation of SEO / AEO / GEO and LLMO, visit this blog, where you can read all about them and what they do.
For this newsletter, we'll stick to this short answer: SEO (Search Engine Optimization) has ruled the visibility game for years. It relies on users typing in search words, phrases, and other specific information. AI came along and turned the SEO game on its ear with a new search tool called AEO (Answer Engine Optimization.) AEO does not use typed search terms or phrases. It uses spoken words - specifically, questions - and the answers to those questions.
The result? It's the Wild West on the World Wide Web! But, take heart!
Tasha and the team from Web Design by Knight are on top of this development and have been quietly adding essential AEO content to our clients' websites for months. Do we think AEO is a fluke? No, we do not. Within a few short years, we expect it to become the dominant force. Until that time, strongly suggest using a mix of SEO / AEO / GEO / and LLMO on your website for maximum results.
If you would like to talk with us about adding newly created content to your website to further increase visibility, contact us. We'll schedule a chat to discuss all the options.
In the meantime, we'll keep you updated on developments and suggestions you can implement that will attract more potential clients to your business!
Referral Partner Program
We have big news to share! For the first time ever, Web Design By Knight is launching a Referral Partner Program featuring our Monthly Web Management, Security & Maintenance services to business clients.
Why now? Because we have been hearing an increasing number of stories about businesses who hired a web designer to build a new website for them, and then were left without support AFTER the build - which is when the real work begins! Visit this new page on our website for details. We'd love to include you in this new program!
